J.C. Penny switches over to Saatchi & Saatchi, shuns DDB - Instablogs

J.C. Penny switches over to Saatchi & Saatchi, shuns DDB - Instablogs

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J.C. Penny switches over to Saatchi & Saatchi, shuns DDB

Balendu , Delhi: Sep 2 2006

Made Popular Sep 2 2006

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In an unexpected move, J.C. Penny decided to change its advertising agency after sticking to DDB Worldwide [part of Omnicom group], Chicago for six years. J.C. Penny has disclosed recently that it is switching over to Saatchi & Saatchi in New...

Tags: J.C.Pebnny, DDB, Saatchi & Saatchi, Dieste Harmel

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